Troika Tech Staying Ahead with AI: How Data Validation Services Improve Decision Making and ROI

5 min readJun 25, 2024

In today’s data-driven world, the accuracy and reliability of data are critical for businesses. Troika Tech’s AI Data validation ensures that the data used for decision-making is accurate, complete, and consistent.

AI data validation services leverage advanced algorithms and machine learning techniques to enhance the accuracy and reliability of data, thereby improving business operations and decision-making processes.

Troika Tech AI Data Validation Services in Mumbai India

“Data validation is the keystone of reliable decision-making; without accurate data, every strategy is built on a shaky foundation.” —
Parvati Matkate, Director — Troika Tech

What is AI Data Validation Services?

AI data validation involves the use of artificial intelligence to verify and ensure the accuracy, consistency, and quality of data. It includes processes like data cleansing, data enrichment, and data matching. AI-driven tools can detect and correct errors, remove duplicates, and update outdated information, ensuring the data remains accurate and actionable.

Why is AI Data Validation Important?

1. Improved Decision Making

Accurate data is essential for making informed decisions. Businesses rely on data to strategize, plan, and execute their operations. AI data validation ensures that the data used for these purposes is reliable and up-to-date, leading to better business outcomes.

2. Enhanced Customer Engagement

With validated data, businesses can target their marketing efforts more effectively. Accurate customer data allows for personalized marketing campaigns, improving customer engagement and satisfaction. A study by Experian found that 91% of businesses believe bad data undermines their marketing efforts.

AI Data Validation Services by Troika Tech

3. Cost Savings

Poor data quality can be costly for businesses. According to IBM, the annual cost of poor data quality in the US is approximately $3.1 trillion. AI data validation helps reduce these costs by minimizing errors and improving operational efficiency.

4. Enhanced Operational Efficiency

Troika Tech’s Validated data streamlines business operations, reducing the time and effort spent on data management. This allows employees to focus on more strategic tasks, improving productivity and efficiency.

“In an age where data is the new oil, AI-driven data validation services are the refineries ensuring businesses operate with precision and efficiency.” —
Mawin Pinto, Director — Troika Tech

Statistics of Data Validation in India:-

Annual Cost of Poor Data Quality: In India, poor data quality costs businesses approximately $100 million annually.
Impact on Decision-Making: 82% of Indian companies report that inaccurate data significantly impacts their decision-making.
Operational Inefficiencies: Companies in India experience a 30% reduction in operational efficiency due to poor data quality.
Customer Satisfaction: 45% of businesses face customer dissatisfaction due to data inaccuracies.
Revenue Loss: Indian businesses lose up to 20% of their revenue annually due to poor data management.
Compliance Costs: Non-compliance due to inaccurate data costs Indian companies around $15 million annually.
Data Quality Tools Adoption: 70% of large enterprises in India have adopted data quality tools.
Marketing ROI: Improving data quality can increase marketing ROI by 60% in Indian companies.
Customer Retention: 55% of companies improve customer retention rates with better data validation.
Sales Efficiency: Accurate data can improve sales efficiency by 50%.
Lead Conversion: Companies with validated data see a 40% higher lead conversion rate.
Error Reduction: Data validation can reduce errors by up to 90%.
Data Integration: 65% of companies in India face challenges integrating data from various sources.
Business Insights: 80% of companies report improved business insights with validated data.
Employee Productivity: Accurate data increases employee productivity by 25%.
IT Costs: Data validation can reduce IT costs by 15%.
Decision-making Speed: Companies can make decisions 30% faster with validated data.
Data Governance: 50% of businesses have implemented data governance policies.
Customer Trust: 70% of businesses report increased customer trust with accurate data.
Revenue Growth: Validated data contributes to a 20% increase in annual revenue growth.

Benefits of Data Validation Services in India

Enhanced Decision Making: Accurate data provides a solid foundation for making informed and strategic business decisions.
Operational Efficiency: Reduces time correcting errors, leading to streamlined operations and better resource utilization.
Cost Savings: Minimizes costs associated with correcting errors, compliance penalties, and operational inefficiencies.
Regulatory Compliance: Ensures compliance with local and international data protection regulations, avoiding fines.
Improved Customer Experience: Accurate data allows personalized customer interactions, improving satisfaction and loyalty.
Increased Revenue: Reliable data enhances marketing and sales efforts, driving higher revenue.
Competitive Advantage: Businesses with validated data can outpace competitors by making quicker and more accurate decisions.
Better Risk Management: Identifies potential risks and mitigates them effectively with accurate data insights.
Higher Marketing ROI: Accurate targeting and personalization in marketing campaigns lead to better returns on investment.
Scalability: Validated data supports business growth and scalability by ensuring consistency and reliability.
Enhanced Analytics: Provides a solid basis for analytics and business intelligence, leading to actionable insights.
Customer Retention: Accurate customer data helps build strong, long-term relationships and enhance retention.
Improved Data Integration: Facilitates seamless data integration from various sources, ensuring consistency.
Increased Productivity: Reduces employees’ time on data-related issues, allowing them to focus on core tasks.
Error Reduction: Significantly lowers the number of errors, ensuring data accuracy and reliability.
Effective Resource Allocation: Helps in better allocation and utilization of resources based on accurate data insights.
Data-driven Culture: Promotes a culture of data-driven decision-making within the organization.
Higher Lead Conversion: Validated data leads to more effective lead generation and higher conversion rates.
Trust and Credibility: Builds trust with customers, partners, and stakeholders by ensuring data integrity.
Future-readiness: Prepares businesses for future challenges and opportunities with robust and accurate data foundations.

Troika Tech’s new AI Data Validation Services

“Validated data is not just about accuracy; it’s about trust, compliance, and unlocking the true potential of your business intelligence.”
Godwin Pinto, Director — Troika Tech

Conclusion, Why should your Business invest in Data Validation Services?

Data validation is critical to modern business operations, especially in a rapidly growing economy like India.

By investing in AI data validation services, businesses can unlock numerous benefits, including improved decision-making, enhanced customer engagement, significant cost savings, and compliance with regulations.

As the importance of data continues to grow, prioritizing data validation will be crucial for maintaining a competitive edge and achieving sustainable growth.

Reduce your Marketing & Promotional costs by 25 to 40% per campaign!

Introducing Troika Tech’s new AI Data Validation Services, allowing you to target only active mobile numbers. Isn’t it amazing?

Interested in learning more?

“To help you get started, we are offering 100 Free Validation Credits.”

Lets discuss on WhatsApp: https://troikatech.net.in/AI

Thanks & Regards,
Godwin Pinto (Director — Troika Tech)
Call: +91 9821211755
WhatsApp: 7208739118